Specials
Despite its compact size and light weight, the α6400 delivers speedy performance and a range of features you'd expect from a full-frame model. Whether you're taking still shots or movies, creative compositions or everyday selfie shots, you'll enjoy beautiful images that you'll want to share, on the go.
A medium-telephoto fixed focal length macro lens that caters to the demand for accessible professional-grade photography. With a new optical design and a newly developed linear motor, the LUMIX S-E100 boasts high resolution and outstanding photographic performance, enabling stunning bokeh. At the same time, its compact nature ensures excellent mobility outdoors and other shooting locations.
The Olympus M.Zuiko Digital ED 12-200mm F3.5-6.3 (35mm equivalent 24-400mm) super telephoto zoom lens comforms to the Micro Four Thirds® System Standard and features the highest magnification zoom available on an interchangeable lens for mirrorless systems at 16.6x. Users will experience excellent depictive performance across the entire focal length from wide-angle to telephoto, making it the perfect travel companion, packing high-speed and high-precision autofocus into an amazingly compact, lightweight form.
The new LEICA DG VARIO-ELMARIT 12-60mm / F2.8-4.0 ASPH. / POWER O.I.S. offers a versatile 5x zoom range of 24-120mm. It fully covers a variety of daily shooting situations, from dynamic landscapes to portraits even in low-lit situations, providing a beautiful defocus effect by taking advantage of the F2.8-4.0 high-speed performance.
The upgraded zoom lens you've always wanted, the new M.Zuiko Digital ED 12-40mm F2.8 PRO. This bright, fast lens remains both compact and lightweight and delivers exceptional image quality practically anywhere and in all conditions, even low light. Shoot as close as 20cm and get high resolution images across the entire focusing range. This compact, weather sealed, and bright lens handles everything from wide-angle to mid-range telephoto shots. The M.ZUIKO DIGITAL ED 12-40mm F2.8 PRO II; a powerful zoom that belongs in every gear bag.
The RF800mm F11 IS STM super-telephoto lens provides a long 800 millimeter focal length and is the first compact and lightweight 800mm super telephoto lens in the RF lineup. This lens is ideal for bird, wildlife, outdoor sports, and aviation photography or, when you just want to bring those subjects in the distance closer to you. The RF800mm F11 IS STM lens features an STM focusing system ideal for fast and quiet focusing when tracking elusive subjects out in nature.
The Panasonic WXF991 is the pinnacle of hand-held 4K video capture, featuring several in-camera cinema creative and editing solutions that can enable anyone to capture and produce like a pro. For those without 4K display options, the WXF991 offers in-camera downsampling to 1080p Full HD displays. Enjoy multi-camera scene picture-in-picture recording via a second built-in camera, or add a WiFi link to a mobile device camera to increase creative possibilities.
The Panasonic WXF1 camcorder will delight the 4K video enthusiast in the family with cinema-like recording experience. These semi-professional features include an electronic eye viewfinder and quick access buttons to Variable White Balance, Focus Expand and Peeking and Custom Autofocus, plus a manual lens mounted control ring.
The Panasonic HCV-970 is a 4k Ultra HD Camcorder with 20x compact optical zoom lens and a second sub camera built into the edge of the LCD monitor that provides 270-degree panning and +/-20-degree tilting for recording two angles simultaneously, HDR movie functionality, 4k Photo Mode, wireless twin camera ability (uses your smartphone camera as a second camera), and Full 1080p slow motion at 120fps. Additional features includes high quality zoom microphone, 4k High-Precision AF system, Multi Manual Dial, Wi-Fi, and Night Mode.
Covering a 35mm equivalent focal length of 24-80mm, this lens features all metallic construction and makes extensive use of high grade optical components including Dual Aspherical, High Refractive and ED lens elements configured in 9 groups to assure the highest level of reproduction. A fast maximum aperture of f2.8 throughout the zoom range, a manual focus clutch as well as Splash-proof, Dust-proof and Freeze-proof construction make it suitable for the most demanding professionals and enthusiasts.