Specials
The Panasonic WXF1 camcorder will delight the 4K video enthusiast in the family with cinema-like recording experience. These semi-professional features include an electronic eye viewfinder and quick access buttons to Variable White Balance, Focus Expand and Peeking and Custom Autofocus, plus a manual lens mounted control ring.
The Panasonic HCV-970 is a 4k Ultra HD Camcorder with 20x compact optical zoom lens and a second sub camera built into the edge of the LCD monitor that provides 270-degree panning and +/-20-degree tilting for recording two angles simultaneously, HDR movie functionality, 4k Photo Mode, wireless twin camera ability (uses your smartphone camera as a second camera), and Full 1080p slow motion at 120fps. Additional features includes high quality zoom microphone, 4k High-Precision AF system, Multi Manual Dial, Wi-Fi, and Night Mode.
The upgraded zoom lens you've always wanted, the new M.Zuiko Digital ED 12-40mm F2.8 PRO. This bright, fast lens remains both compact and lightweight and delivers exceptional image quality practically anywhere and in all conditions, even low light. Shoot as close as 20cm and get high resolution images across the entire focusing range. This compact, weather sealed, and bright lens handles everything from wide-angle to mid-range telephoto shots. The M.ZUIKO DIGITAL ED 12-40mm F2.8 PRO II; a powerful zoom that belongs in every gear bag.
Optimized optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105–525 mm equiv.). Impressive G Lens quality is maintained throughout the zoom range right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilization.
Get the extra speed and brightness of a large F1.8 maximum aperture in a conveniently compact design, plus high performance 55mm full frame format. This Carl Zeiss® Sonnar T* mid-range zoom lens provides the perfect pair for Alpha a7 Series full frame cameras.
High-performance 'normal' 50mm prime lens is the ideal focal length for most photographers. The bright F1.4 maximum aperture delivers excellent low-light performance and control over defocussed backgrounds. A state-of-the-art optical design includes 12 Elements in 9 Groups with Advanced Aspheric and ED glass - reducing spherical aberration and distortion to an absolute minimum for a flat image plane that is consistent with the Planar name.
In addition to being a great choice for snapshots and landscapes, this bright F1.4 35mm full-frame ZEISS Distagon lens facilitates handheld shooting indoors in low light, as well as night scenes. Shallow depth of field at larger apertures and a 9-blade circular aperture design make it easy to create smooth background bokeh for portraits or bridal snapshots.
This large-aperture, prime lens delivers stellar imaging performance and maximum light transmission -- the hallmarks of the acclaimed Star series line -- and is the perfect companion to any K-mount digital SLR camera including the full-frame PENTAX K-1 and new PENTAX K-1 Mark II models.
The compact and lightweight Nikon Z 50 was made for unique individuals seeking a camera that has the speed, portability and style to keep pace and share their creative storytelling and imagination, especially when paired with the new ultra-compact 16-50mm zoom and the slim 50-250mm telephoto zoom lenses.
Its ultra wide to standard focal length capabilities make it the perfect choice for shooting dynamic, high impact landscapes images with excellent detail from the foreground to the far distance. The maximum F4.0 aperture is available throughout the 2.4x zoom range from the lens' ultra-wide 15mm* focal length to its longest at 36mm*. With a powerful Optical Image Stabilization system, the ability to work handheld when shooting in low light is boosted. It offers high-speed AF thanks to an enhanced inner focusing system, and the use of a stepping motor and lightweight internal lenses has ensured