Specials
Capture remarkable, tack sharp sports and action with the speed and brightness of an f/2.8 maximum aperture across a field-covering 120 to 300mm zoom range.
A one-of-a-kind 58mm manual focus lens with the largest maximum aperture of any NIKKOR ever: f/0.95. Made possible by innovations of the large Z mount, Noct delivers masterful image quality and thrilling new capabilities for Z series mirrorless cameras--vast depth-of-field control and elaborate bokeh for portraiture and video, superb point-image reproduction and low-light performance for night landscapes and astrophotography--all in an immaculately constructed lens with precision feel and brilliant operability.
The RF800mm F11 IS STM super-telephoto lens provides a long 800 millimeter focal length and is the first compact and lightweight 800mm super telephoto lens in the RF lineup. This lens is ideal for bird, wildlife, outdoor sports, and aviation photography or, when you just want to bring those subjects in the distance closer to you. The RF800mm F11 IS STM lens features an STM focusing system ideal for fast and quiet focusing when tracking elusive subjects out in nature.
Capture the moment just as you imagine it with the compact and lightweight EOS R50. Intuitive photo functions capture beautiful images automatically, making photography fun, simple, and convenient. A host of video functions such as 6K oversampled 4K 30p capture and Dual Pixel CMOS AF II makes the EOS R50 a great camera for movies and vlogging. Smartphone-like operability and connectivity makes this a perfect entry-level camera.
Whether for vlogging, shooting a video, or simply recording the sights and sounds that inspire you, you'll have everything you need with the EOS R50 Vlogging Creator Kit. A host of video functions such as 6K oversampled 4K 30p capture and Dual Pixel CMOS AF II makes the EOS R50 a great camera for movie recording and vlogging. The EOS R50 camera makes photography fun, simple, and convenient with intuitive photo functions that capture beautiful images automatically, just as you imagine them. The 24.2 Megapixel APS-C size CMOS Image sensor and DIGIC X image processor ensure high image quality in a compact and lightweight form factor.
Covering a 35mm equivalent focal length of 24-80mm, this lens features all metallic construction and makes extensive use of high grade optical components including Dual Aspherical, High Refractive and ED lens elements configured in 9 groups to assure the highest level of reproduction. A fast maximum aperture of f2.8 throughout the zoom range, a manual focus clutch as well as Splash-proof, Dust-proof and Freeze-proof construction make it suitable for the most demanding professionals and enthusiasts.
The Olympus M.Zuiko Digital ED 12-200mm F3.5-6.3 (35mm equivalent 24-400mm) super telephoto zoom lens comforms to the Micro Four Thirds® System Standard and features the highest magnification zoom available on an interchangeable lens for mirrorless systems at 16.6x. Users will experience excellent depictive performance across the entire focal length from wide-angle to telephoto, making it the perfect travel companion, packing high-speed and high-precision autofocus into an amazingly compact, lightweight form.
The upgraded zoom lens you've always wanted, the new M.Zuiko Digital ED 12-40mm F2.8 PRO. This bright, fast lens remains both compact and lightweight and delivers exceptional image quality practically anywhere and in all conditions, even low light. Shoot as close as 20cm and get high resolution images across the entire focusing range. This compact, weather sealed, and bright lens handles everything from wide-angle to mid-range telephoto shots. The M.ZUIKO DIGITAL ED 12-40mm F2.8 PRO II; a powerful zoom that belongs in every gear bag.
The new LEICA DG VARIO-ELMARIT 12-60mm / F2.8-4.0 ASPH. / POWER O.I.S. offers a versatile 5x zoom range of 24-120mm. It fully covers a variety of daily shooting situations, from dynamic landscapes to portraits even in low-lit situations, providing a beautiful defocus effect by taking advantage of the F2.8-4.0 high-speed performance.
A medium-telephoto fixed focal length macro lens that caters to the demand for accessible professional-grade photography. With a new optical design and a newly developed linear motor, the LUMIX S-E100 boasts high resolution and outstanding photographic performance, enabling stunning bokeh. At the same time, its compact nature ensures excellent mobility outdoors and other shooting locations.