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Digital Cameras
#ILCE6500KIT Sony Sony Alpha a6500 Mirrorless Camera w/ 16-50mm f/3.5-5.6 Lens
Sony's a6500 Mirrorless ILC camera packs all of the professional performance of a DSLR camera into a compact body. The a6500 features a 24.2 MP Exmor CMOS sensor with an ultra-fast AF speed of 0.05 seconds and a whopping 425 phase detection AF points. Additionally, in-camera, 5-axis optical image stabilization for every lens and enhanced AF features including intuitive and immediate touchscreen AF operation mean the a6500 will deliver the clearest pictures possible in any environment. For professional . . . .
$1,499.99
#ILCE7RM3B Sony Alpha a7R III Full-Frame Mirrorless ILC Camera (Body Only)
Thanks to an evolutionary leap in image processing power and efficiency, the a7R III combines a 61 high-resolution 42.4 MP back-illuminated Exmor R® CMOS image sensor with impressive shooting speeds at up to 10 fps 1 with full AF/AE tracking, as well as beautiful 4 HDR video quality, wide 15-stop 4 dynamic range and high sensitivity with noise reduction of almost a full stop.
$3,199.99

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#DSCRX10M4B Sony Cyber-shot DSC-RX10 IV Digital Camera
Time won't wait. Nor can you. To take your best shot at the apex of action, focus at top speed. Act upon instinct. Go with the flow. Be ready for the right moment. Then, move like lightning. Zoom way up to ultra-telephoto end. Shoot for it all. Stay sharp all the way. With so much power so well-conceived and composed, you can always take it easy. What you can achieve is all in your hands.
$1,699.99
#ILCE9B Sony Alpha a9 Mirrorless Digital Camera (Body)
The most technologically advanced, innovative digital camera that Sony has ever created, the new a9 offers a level of imaging performance that is simply unmatched by any camera ever created -- mirrorless, SLR or otherwise. The new camera offers many impressive capabilities that are simply not possible with a modern digital SLR camera including high-speed, blackout-free continuous shooting(3) at up to 20fps(4), 60 AF/AE tracking calculations per second(10), a maximum shutter speed of up to 1/32,000 . . . .
$4,499.99
#ILCE6300LBREFcCB Sony Refurbished Alpha A6300 Mirrorless Camera with 16-50mm Zoom Lens (Black)
The new Sony &alpha6300 is one first class camera offering the world's fastest autofocus system, 4k ultra high-definition video capture with full pixel readout and no pixel binning in Super 35mm format, super 120fps slow-motion recording at 1080p HD resolution, and up to 11fps continuous shooting (8fps in live view mode). The 24.2-Megapixel APS-C Exmor sensor features ISO sensitivity up to 51,200 (25,600 native) for superb low-light capability.
$999.99

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#DSCRX100M5B Sony Cyber-shot DSC-RX100 V Digital Camera
The new RX100 IV maintains the compact, pocket-sized design of the RX100 family, and has a ZEISS Vario-Sonnar T* 24-70mm (35mm equivalent) F1.8-F2.8 lens. The new RX100 IV has the ability to record super slow-motion video at up to 40x slower than the standard rate, allowing users to capture and replay fleeting moments of action with incredible detail, resolution and clarity.
$949.99
#ILCE6500B Sony Alpha a6500 Mirrorless Digital Camera (Body Only)
The Sony a6500 shares the same unrivaled 4D FOCUS™ system as the a6300 camera, which can lock focus on a subject in as little as 0.05 seconds, the world's fastest AF acquisition time. The new a6500 features 425 phase detection AF points that are densely positioned over nearly the entire image area – the world's highest number of AF points on any interchangeable lens camera. The new model can shoot images at up to 11 frames per second with continuous autofocus and exposure tracking and up to . . . .
$1,399.99
#ILCA99M2 Sony Alpha a99 II Digital SLR Camera (Body Only)
The Alpha a99 II delivers the next level in significantly swift high-precision AF, faster continuous shooting, and stunning resolution -- the best performance in A-mount. Translucent Mirror Technology enables the Hybrid Phase Detection AF System consisting of two AF sensors. The dedicated 79-point AF sensor provides high-precision focusing and depth detection, while the 399-point focal-plane AF sensor on the image sensor supplies wider coverage. During continuous shooting at up to 12fps, AF tracking . . . .
$3,199.99
#ILCE6000YB Sony Alpha a6000 Mirrorless Camera w/ 16-50mm & 55-210mm Lenses (Black)
The a6000 is a super-compact mirrorless camera that's about half the size and weight of a typical DSLR, yet it has the same size APS-C sensor as most DSLRs. The interchangeable lenses and E-mount system make the a6000 more versatile than almost any other camera on the market. Get incredible detail and gorgeous enlargements thanks to the newly developed 24.3 megapixel Exmor APS HD CMOS sensor. It has higher resolution than most DSLRs and adopts the same gapless on-chip lens structure as the a7R for ultimate image quality and light sensitivity.
$749.99
#DSCHX80B Sony Cyber-shot DSC-HX80 Digital Camera (Black)
Here's a world-leading compact camera that's ready and small enough to go as far as you can take it. The new HX80 featuring a 30x zoom lens. With spur-of-the-moment speed, wider-ranging precision and simple control. It puts more expansive, engaging operation completely at your command.
$339.99
#DSCRX10M3 Sony DSC-RX10 Mark III 20-Megapixel Camera with 25x Zoom (24-600mm)
Featuring a newly-developed 25x super-telephoto zoom lens with an extensive focal range of 24-600mm, the new RX10 III camera is able to produce high-quality content at a variety of focal lengths and camera settings that would require three or more large, heavy and expensive lenses for an interchangeable lens camera user. It's an outstanding choice for shooting anything from landscapes to distant wildlife and everything in between.
$1,299.99
#ILCE6300LB Sony Alpha A6300 Mirrorless Camera with 16-50mm Zoom Lens (Black)
The new Sony &alpha6300 is one first class camera offering the world's fastest autofocus system, 4k ultra high-definition video capture with full pixel readout and no pixel binning in Super 35mm format, super 120fps slow-motion recording at 1080p HD resolution, and up to 11fps continuous shooting (8fps in live view mode). The 24.2-Megapixel APS-C Exmor sensor features ISO sensitivity up to 51,200 (25,600 native) for superb low-light capability.
$929.99
#ILCE6300B Sony Alpha A6300 Mirrorless Digital Camera (Body Only, Black)
The new Sony &alpha6300 is one first class camera offering the world's fastest autofocus system, 4k ultra high-definition video capture with full pixel readout and no pixel binning in Super 35mm format, super 120fps slow-motion recording at 1080p HD resolution, and up to 11fps continuous shooting (8fps in live view mode). The 24.2-Megapixel APS-C Exmor sensor features ISO sensitivity up to 51,200 (25,600 native) for superb low-light capability.
$829.99
#DSCRX1RM2B Sony RX1R II Camera with 42.4 MP Back-Illuminated Full-Frame Image Sensor
The new Sony RX1R II delivers the highest picture quality of any Sony compact camera ever made. This can largely be attributed to the new camera's high resolution 42.4 MP sensor paired with its large aperture, fixed focal length ZEISS Sonnar T* 35mm F2 lens, which have been fine-tuned to optimise performance together.
$3,299.99
#DSCHX90VB Sony HX90V Camera with 30x optical zoom & Retractable EVF
Take a better look at all you aim for, with the world's smallest digital camera including a 30x optical zoom lens developed by Sony along with the legendary ZEISS, a clear retractable OLED Tru-Finder™, and other features to extend full-scale shooting capabilities. The new Sony HX90 - it's absolutely brilliant from every perspective.
$449.99
#ILCE7SM2B Sony Alpha a7SII Mirrorless Digital Camera with Internal 4K Video (Body Only)
The new Sony α7S II is the latest addition to its award winning series of compact, full-frame α7 cameras. Offering ultra-high sensitivity and wide dynamic range across the entire ISO range and 5-axis image stabilization for greater shooting control, the α7S II delivers stunning image quality for photographers who shoot in the most challenging light conditions.
$2,699.99
#DSCWX500B Sony DSC-WX500 18-Megapixel Camera with 30x Optical Zoom (Black)
The Sony DSC-WX500 digital camera features a 30x optical zoom lens and 18.2 megapixel Exmor R CMOS Sensor, XAVC S video recording, and 5-axis stabilization.
$349.99
#ILCE7M2KB Sony A7II Full-frame Mirrorless Camera with FE 28-70mm f/3.5-5.6 OSS Lens
The Sony A7II is a new mirrorless interchangeable lens camera that is the world's first full-frame camera to feature 5-axis image stabilization, allowing it to compensate for camera movement in five different directions to produce extremely sharp handheld images. This 24.3-megapixel camera adds 30% faster AF responsiveness, enriched video shooting, Wi-Fi, NFC, and much more. This kit also includes the Sony FE 28-70mm F/3.5-5.6 OSS Lens.
$1,799.99
#DSCRX100M4B Sony Cyber-shot DSC-RX100 IV Digital Camera
The new RX100 IV maintains the compact, pocket-sized design of the RX100 family, and has a ZEISS® Vario-Sonnar T* 24-70mm (35mm equivalent) F1.8-F2.8 lens. The RX100 IV is also the first Cyber-shot camera to offer the advantages of 4K (QFHD 3840×2160) movie recording, without pixel binning to ensure that all the finer details of 4K video are captured with minimal artifacts. The camera boasts a 20-megapixel 1" Exmor RS CMOS "stacked" sensor and can shoot continuously for up to 16fps or up to 40x super slow motion.
$849.99
#DSCRX10M2B Sony Cyber-shot DSC-RX10 II Digital Camera
The new Sony RX10 II features the world's first 1.0 type stacked Exmor RS CMOS sensor with advanced signal processing and an attached DRAM memory chip. The high speed signal processing and DRAM memory chip work together to enable more than 5x faster readout of image data and are responsible for a variety of standout features that have previously been available in only a select few professional-level video cameras. These impressive capabilities include 40x super slow motion video capture at up to . . . .
$1,099.99
#ILCE7RM2B Sony A7RII Mirrorless 42.4-Megapixel Camera with 4k Video
Now, even more comprehensive quality enters the picture. With the world's first back-illuminated 35 mm full-frame CMOS image sensor with 42.4 megapixels2, the Sony A7R II takes image resolution, sensitivity (up to ISO 1024003) and speedy response to new heights. The Fast Hybrid AF system's dense extra-wide focal plane phase-detection AF coverage keeps a subject in sharp focus entirely throughout the frame, while 5-axis image stabilization reduces blur which otherwise tends to affect handheld shots. . . . .
$2,899.99
#ILCA77M218135 Sony Alpha a77II DSLR with 18-135mm Lens Kit
The speedy new A77 II is equipped with a high-resolution 24.3 MP image sensor and powerful BIONZ® X processor, ensuring that still images and full HD videos are captured in sharp focus and incredible detail. The advanced AF system on the new A77 II camera features 79 phase detection AF points -- the most of any dedicated AF sensor in market today -- and includes 15 cross points within the central area of the sensor. The A77 II camera can record Full HD 60p and 24p movies using the AVCHD 2.0 format.
$1,499.99

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#ILCA77M2Q Sony Alpha 77II DSLR with 16-50mm lens
The speedy new A77 II is equipped with a high-resolution 24.3 MP image sensor and powerful BIONZ® X processor, ensuring that still images and full HD videos are captured in sharp focus and incredible detail. The advanced AF system on the new A77 II camera features 79 phase detection AF points -- the most of any dedicated AF sensor in market today -- and includes 15 cross points within the central area of the sensor. The A77 II camera can record Full HD 60p and 24p movies using the AVCHD 2.0 format.
$1,799.99
#ILCE6000LS Sony Alpha a6000 Mirrorless DSLR with 16-50mm Lens (Silver)
The a6000 is a super-compact mirrorless camera that's about half the size and weight of a typical DSLR, yet it has the same size APS-C sensor as most DSLRs. The interchangeable lenses and E-mount system make the a6000 more versatile than almost any other camera on the market. Get incredible detail and gorgeous enlargements thanks to the newly developed 24.3 megapixel Exmor APS HD CMOS sensor. It has higher resolution than most DSLRs and adopts the same gapless on-chip lens structure as the a7R for ultimate image quality and light sensitivity.
$549.99
#ILCE7M2B Sony A7II Full-frame 24.3-Megapixel Mirrorless Camera (Body)
The Sony A7II is a new mirrorless interchangeable lens camera that is the world's first full-frame camera to feature 5-axis image stabilization, allowing it to compensate for camera movement in five different directions to produce extremely sharp handheld images. This 24.3-megapixel camera adds 30% faster AF responsiveness, enriched video shooting, Wi-Fi, NFC, and much more.
$1,599.99
#ILCE5100LB Sony Alpha 5100 Mirrorless Camera with 16-50mm Lens
The new Sony Alpha 5100 with 16-50mm lens is a stylish new mirrorless camera packing pro-quality AF performance and image quality into a portable, lightweight package. The speedy new camera features the same Fast Hybrid AF system as the acclaimed Alpha 6000 model, which allows it to acquire focus in as little as 0.07 seconds. It also shares its big brother's 24.3 MP APS-C Exmor CMOS sensor – and powerful BIONZ X processor. This impressive combination of hardware ensures that the camera can capture . . . .
$499.99
#ILCE5100B Sony Alpha 5100 Mirrorless Camera (Body Only)
The new Sony Alpha 5100 is a stylish new mirrorless camera packing pro-quality AF performance and image quality into a portable, lightweight package. The speedy new camera features the same Fast Hybrid AF system as the acclaimed Alpha 6000 model, which allows it to acquire focus in as little as 0.07 seconds. It also shares its big brother's 24.3 MP APS-C Exmor CMOS sensor – and powerful BIONZ X processor. This impressive combination of hardware ensures that the camera can capture still images . . . .
$399.99

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#DSCRX100M3B Sony Cyber-shot Digital Camera RX100 III
Based on the same sleek, stylish design as the existing RX100 and RX100 II models, the new RX100 III features a specially developed ZEISS Vario-Sonnar T* 24-70mm(1)F1.8-2.8 lens and adds a built-in OLED viewfinder with ZEISS T* coating. The camera utilizes the same high-resolution 20.1 MP 1.0-type back-illuminated CMOS image sensor as the existing RX100II model, and adds the powerful BIONZ X processor featured in several high-end Sony cameras including the full-frame a7, a7R and a7S models.
$699.99
#ILCA77M2 Sony A77 II 24.3-Megapixel Digital SLR Camera (Body)
The speedy new A77 II is equipped with a high-resolution 24.3 MP image sensor and powerful BIONZ® X processor, ensuring that still images and full HD videos are captured in sharp focus and incredible detail. The advanced AF system on the new A77 II camera features 79 phase detection AF points -- the most of any dedicated AF sensor in market today -- and includes 15 cross points within the central area of the sensor. The A77 II camera can record Full HD 60p and 24p movies using the AVCHD 2.0 format.
$1,199.99
#ILCE7SB Sony A7S Full-frame Mirrorless Camera w/4K Video (Body)
Combining 36.4 MP 35mm Full Frame sensor, no optical low-pass filter, and compact body, the α7R is an upgrade from even the best current DSLRs. With world-class imaging capability, the α7R is designed to be the professional's choice.
$1,999.99
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